Commonsensemedia dasboot10/23/2023 To assess parents’ concern about their children's media habits, Common Sense Media commissioned a poll, which found that “64 percent believed that media products in general were inappropriate for their families. In an interview with The New York Times, Steyer said he intended to “create a huge constituency for parents and children in the same way that Mothers Against Drunk Driving or the AARP has done." The group received $500,000 in seed money from a group of donors including Charles Schwab, George Roberts, and James Coulter. Early history Īfter founding JP Kids, an educational media company for children, and Children Now, a national child advocacy and media group, Jim Steyer founded Common Sense Media in 2003. Common Sense Networks then announced an OTT platform named Sensical, which launched June 29, 2021. In August 2020, CSM announced the formation of a for-profit subsidiary, Common Sense Networks, to create and distribute original media targeted at children. In 2016, Charlie Rose reported that Common Sense Media was the United States' largest non-profit dedicated to children's issues. Common Sense serves over 100 million users a year. By 2016, the organization had over 65 million unique users and worked with more than 275,000 educators across the United States. Common Sense Media describes itself as "the nation’s largest membership organization dedicated to improving kids’ media lives". Today, the organization distributes its content to more than 100 million US homes via partnerships with a variety of media and tech companies. They have also developed a set of ratings to evaluate apps, games, and websites used in a learning environment.ĭonations from foundations and individuals and fees from media partners finance Common Sense Media. It has reviews of books, films, television shows, video games, apps, websites, podcasts, and YouTube channels and rates them in terms of age-appropriate educational content, such as " positive role models", "positive messages", diverse representation, " violence and scariness", " sexual content", " language", " consumerism" and more, for families and caregivers making media choices for their children. įounded by Jim Steyer in 2003, Common Sense Media reviews and allows users to review also, divided into adult and child sections. It also funds research on the role of media in the lives of children and advocates publicly for child-friendly policies and laws regarding media. Common Sense Media ( CSM) is an organization that reviews and provides ratings for media and technology with the goal of providing information on their suitability for children.
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